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Millennials now outshop Gen Z on social media, becoming the fastest growing demographic for social commerce purchases - RTS research

07 January 2025 -- London, UK -- Despite Gen Z often being stereotyped as the TikTok generation, Millennials now outshop their younger consumer counterparts across TikTok, Instagram and Facebook, acco …

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Millennials now outshop Gen Z on social media, becoming the fastest growing demographic for social commerce purchases - RTS research

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