David McGrath is a highly skilled chartered marketer, boasting more than 25 years of extensive experience in marketing, communications, and public relations.

A key member the Coop’s executive leadership team, David takes a pivotal role in shaping the organisation's vision, providing astute leadership, and setting strategic direction across all retail, marketing, and communications activities.

His mandate includes prioritising customer and member satisfaction, infusing creativity into the Coop's marketing initiatives and branding strategies, and spearheading efforts to modernise the membership experience and engagement practices.

David's overarching goal is to ensure that the Coop remains dynamic and responsive to the evolving needs of its customers, fostering deeper connections with its community while driving transformation and enhancing consumer experience.