The retail industry is broad, covering everything from clothing and homeware to groceries and take-out meals, all of which involve labels. Labeling can be very demanding for retail as it needs a wide variety of labels to meet its diverse applications.

Haviing a seamless labeling operation is vital to meet the demands of a dynamic retail working environments. Therefore, selecting the appropriate labels or labeling method is essential. Linerless labeling emerges as the ideal solution, and here are the reasons why it perfectly fits the bill.  

Diversified retail applications

Retail is a dynamic industry with varied labeling requirements. Labels are necessary for packaging, product identification, pricing, and promotion and all serve a specific purpose, indicating different information, so the contents of labels will vary in length. In addition, information may need to change e.g. deli labels or weight scale labels, which are usually printed at point of packaging, will need to denote different dates, ingredients, or weight.   

Traditional labeling limitations

Although traditional labels are still widely used in the retail sector, they have certain limitations. Label length tends to be fixed with a set length of cut labels within each roll. To adapt to varying label lengths, users might purchase multiple printers, one for each label length type. Alternatively, users will stop operations to change label rolls if there are a limited number of printers. This significantly affects operational efficiency and throughput .

Traditional label rolls also come with backing liners. Once the labels are peeled off the liner, it becomes waste. Additional time and resources are spent on liner waste processing, restricting productivity not to mention the slip hazards that backing liners pose.

Linerless labeling boosts retail operations

Linerless labels are increasingly being use in retail because they offer major advantages. They have several benefits, including flexible label length, so one type of media can be used across a broad range of applications. Variable label length flexibility grants freedom for content customisation and enables adaptability to diverse applications, boosting efficiency and productivity. Linerless labels streamline label printing and application processes by minimising roll changes. They also eliminate concerns about limited or excessive label length.

As there's no backing liner to peel off, this offers optimum convenience for retail operations, especially at point-of-sale as there's no waste to be handled.

Boost efficiency

Retailers that adopt linerless labeling improve their efficiency, increase throughput, and reduce waste. The time and resources saved when compared to traditional labels can be redirected towards more critical operations. Furthermore, by reducing liner waste, not only is uptime maximised but environmental impact is also minimised, making linerless a much more sustainable choice .

TSC Auto ID offers an extensive range of printers with linerless printing capabilities to meet retailers' specific requirements. Whether they need rugged, industrial printers, user-friendly desktop printers, or convenient mobile printers, TSC has a device to suit. It also offers a ready-to-use linerless cleaning kit for hassle-free printer maintenance.