The interviewer will ask some of the following questions as well as asking the audience to offer some questions of their own:

• You joined Gymshark in 2014; just two years after the company started. What attracted you to the company in the first place? 
• You led Gymshark for seven years from a £4m company to a £1billion unicorn.  What did your leadership strategy look like during this period and how did it evolve?  
• Gymshark grew from two people in 2012 to over 1000 today previously winning the UK's fastest growing company award.  How did you approach human resources during your time there?  
• How should retailers approach making their organisations more purpose-driven and people-centric in 2025? 
• How important was social media to the huge growth that Gymshark experienced and what approach did the company take? 
• Gymshark is now sold in over 180 countries.  What advice would you give to retailers wanting to scale their business internationally? 
• Gymshark opened its first store in 2022.  As a hugely successful pureplay, why did the company decide to enter the world of bricks and mortar?
• What were the most valuable lessons you learned during your leadership of Gymshark and why?